Our sustainable FOR TOMORROW items contain sustainable materials or the material is sourced through the Better Cotton Initiative and/or they are produced with a sustainable production process. Click on your favorite item for more information.
America Today x Buchan – Streetwear with Character
This season is all about personality in motion — and that’s exactly what you see in the exclusive collaboration between America Today and the edgy brand Buchan. This limited edition men's collection features three essential pieces that blend street style and comfort seamlessly: the Selim Hood, the Elias T‑shirt, and the Bram Reversible Fleece Jacket — each available in two colors.
Selim Hood: The Iconic Hoodie
The Selim Hood is more than just a hoodie. With an oversized fit, a soft interior, and authentic detailing, this piece delivers ultimate comfort for cold days or laid-back evenings. The bold Buchan branding makes this hoodie a statement piece in any outfit.
Elias T‑shirt: Minimalist, Yet Impactful
The Elias T‑shirt is clean, comfortable, and powerful in its simplicity. Perfect for layering or just wearing with jeans. Available in two subtle colors that fit any urban wardrobe — this shirt is a must-have basic with a twist.
Bram Fleece: Double‑Sided Power
The Bram Reversible Fleece Jacket is a true game changer. Wear it with the fleece side out for that warm, vintage college vibe, or flip it to the smooth side for a more technical look. Two styles in one jacket — ideal for guys who forge their own path.
Limited Edition – Don’t Miss Out
This capsule collection is available for a limited time only and is designed for men who want to express their style with zero rules. Whether you're hitting the city or chilling on campus — with the America Today x Buchan pieces you always come out on top. Casual, comfortable, and ready for any vibe.
About Buchan
Buchan is known for its raw, creative vision of streetwear, and is a brand that perfectly aligns with the free, no-nonsense spirit of America Today. This collab brings together the best of both worlds: laid-back American classics and edgy street culture.
