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NEW YORK STATE OF MIND

Whether you're into the vintage feel of Brooklyn, are vibing with the fresh styles of artists in Greenwich, or if Manhattan's on your mind: New York is always a good idea.

AMERICA TODAY X KEITH HARING

The collab of all collabs is finally back: The America Today x Keith Haring collab. When you think of New York-based artists, Keith Haring definitely comes to mind.

ICONIC AMERICA TODAY RAINCOATS

We’ve got you covered! Stay perfectly dry and look stylish in our raincoats! With the weather being as unpredictable as it is, you need to be well prepared outside to protect yourself from the rain and cold.

WOMEN'S JEANS

When it comes to jeans, we´ve got your back. From skinny jeans to straight jeans and to wide fit jeans. Whatever you choose, our denim is very comfortable to wear. Give our jeans a try. We dare you!

MEN'S JEANS

Denim and comfy. Hell yeah! We have rewritten the jeans code and created our own comfort line, giving you freedom of movement in your jeans. Comfortable, soft, stretchy, and with a sustainable wash. Trust us, you’ll never want to take these jeans off.

VINTAGE

If we're talking about the hottest fashion trends right now, we got to include vintage clothing, right? The unique and classic items of the 90s and 00s are fully back and hot again! But, did you know that America Today sells vintage clothing as well?

HOW TO WASH YOUR ALL STARS?

Green grass stains from a spontaneous soccer match in the park, accidentally donning your fresh shoes to the pub, or a drop of coffee that doesn’t fall on the floor, but directly on your All Stars. There are a million ways your shoes can get dirty. But no worries!

YOUR FOREVER JACKET

The Varsity jackets are back! At the park, during a coffee date or even in the club... Whatever your plans are, these preppy jackets are all you need to finish your look. Not only will this jacket make you look casual and cool, but it’ll also make your ‘fit weatherproof! Make sure you stand out and shop your new forever jacket now.

SUMMER OF 22

Backpack and car fully packed, GPS on and we’re off! Chilling on the beach, surfing, grilling, and partying with your friends. Every day a new destination and adventure. No summer plans yet? Bump in the car with us and let’s make this a road trip to remember!

LAUNDRY TIPS

We all have a couple of outfits that we just want to keep wearing forever, right? We hear you! In this blog, we're going to give you 3 tips on how you can enjoy your favorite items even longer! Next to that, with our tips, you’re also helping the environment by saving a lot of energy and water.

BIKINI LOOKS

Ready for summer? Yes we are! Now that the weather predictions are looking more positive, we are all craving the outdoors. Take it from us, you can’t get your bikinis early enough! In addition, you can never have enough swimwear.

SUNGLASSES

Summer is coming! As the days are getting longer and the sun starts coming out more often, we just love being outdoors as much as we can. Get ready for summer and choose your favorite sunglasses at America Today!

HOODIES AND SWEATERS

Sweater weather, it’s that time of the year! On a cold winter’s day, all you need is a nice comfy hoodie or sweater. A sweater for kickin’ back indoors or a statement item like the USA pullover that you’d wear everyday if you could.

SWEATSUITS

Need an outfit to work or chill out in style? Then these sweatpants and hoodies are all you need! A full sweatsuit in your favorite color. Long gone are the days that sweatpants and hoodies were only dug out of the wardrobe on a Sunday.

FALL / WINTER JACKETS

From our iconic raincoat to sporty in-between coats and bomber jackets for indoors or outdoors. Coats in bright colors, classics, soft jackets, are all back in fashion; these are the best coats for women for any occasion.

CHRISTMAS QUIZ

Is it already the weekend? Hell yeah! That calls for the most comfortable items. Drum up your friends and spend a day lounging on the couch with your favorite movie or series. Our loungewear collection for men and women means you can spend your weekend in the most relaxed outfits.

INSPIRATION